The 25th Golden Keys China Annual Congress (North Region) & Service Quality Improvement Seminar of Beijing Winter Olympic Games 2022

Hosted by Golden Keys China, Golden Key International Alliance (GKIA), International Golden Key Institute (IGKI), Golden Keys China Service Research Institute, GKIA North Region Operations Centre, Fulong Four Seasons Town, Taiwu Resort, and Cuiyunshan Resort, the 25th Golden Keys China Annual Congress (North Region) was held over the past weekend in Chongli, Zhangjiakou.

Over 300 guests attended the event, representing more than 120 hotels, properties, and service enterprises from China’s 21 provinces, autonomous regions, municipalities, special administrative regions, and 36 cities, as well as members of the Municipal Tourism Association and the Winter Olympics Organizing Committee.


We are honored to welcome guests representing the Tourism Research Center of Chinese Social Sciences Institute, Beijing Winter Olympic Committee Service Department, Chongli District Government, the Hebei Winter Olympics Office, as well as the Hebei and Tianjin’s Hotels Association, Jiangsu and Shenzhen’s Tourism Association, and the Chongli Ski Association, gaining strong support from significant government organizations and industry associations.

Meanwhile, we would like to thank our partners, namely Zhangjiakou and Shijiazhuang’s Cultural Tourism Investment Group, China Gezhouba Group Cultural Tourism Development Co. Ltd., Wuzhou Communication Publishing House, JINGYE-GROUP,  FORLONG Group, Hebei Publishing, and Media Group Cultural Communication Company, RiseSun Hotel Management Center, Hebei Quanyong Spring Water, and Gansu Qinglong Brothers Beer for adding to the success of this event.

Guests of Honor
Cao Jian Wei, Member of the Standing Committee of the District Committee and Deputy District Governor of the Government, Chongli district, Zhangjiakou.
Wang Hong Sheng, Director of Accommodation Service Department, Beijing Winter Olympic Organizing Committee.
Wang Cheng, Executive Chairman of the Congress, Secretary of the Party Committee and Chairman of the Board, Forlong Group.
Li Chang Qiang, Secretary-General of the Hebei Tourism Association.


The China Service Jingye Forum was given space as well, where industry experts had in-depth discussions on China Service Industry’s development and integration. The congress outline also included the 2022 Winter Olympics Chongli Quality Service and the Golden Keys Brand Service Development and Management Seminars, the GKIA Award, Prize-giving, and Strategic Cooperation Signing Ceremonies, as well as the Golden Keys New Members Award Ceremony.

The 10th China Service Jingye Forum ‒ (From left to right) Gao Shun Li, Moderator; Xu Lu Hai, Tang Jian Guo, Xu Jing Sheng, Wang Cheng, Zhang Bin.
Sun Dong, President of Golden Keys China, delivers his speech.

Beijing 2022 and Golden Keys

Golden Keys China, a pioneer in China’s service industry, has been reinvited to serve the Winter Olympics. The purpose of this seminar is to improve service quality and service facilities for the upcoming momentous event. The launching ceremony of the 2022 Winter Olympic Golden Keys Service Team was also held and saw the special participation of Ms. Guo Dandan, the first Chinese Ski World Champion.

President Sun awarded a Medal of Honor and the Brand Logo Signs to Guo Dan Dan, China’s first world skiing champion.
Representatives of the Golden Keys Service Team for Beijing Winter Olympic Games 2022.

GKIA Strategic Cooperation Signing Ceremony
Hebei Tourism Association
Shijiazhuang Cultural Tourism
Zhangjiakou Cultural Tourism Investment Group

Award Ceremony
Jingye Hotel
Hebei Yeshengyuan Resort
Hetan Guest Hotel
Cuiyunshan International Tourism Resort
Hebei Golden Village Scenic Area
Jingye Property – Xicheng Washington Project
RoEasy Country Inn


The 25th Golden Keys China Annual Congress (North Region) will give full play to Beijing-Tianjin-Hebei’s distinctive features and promote consolidation of service industries, gradually integrate talents and high-quality resources, to drive China’s service development. With the 2022 Beijing Winter Olympics approaching, it will be a great showcase of China’s quality service to the world.